Climate action,
simplified.
Reduce your emissions, fund climate projects and make an impact that you can trust
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Fund reforestation & offset projects
Fund high-impact reforestation and clean energy projects with a paying subscription, from £4 per month.
Your support will help restore habitats for endangered wildlife, and employ local communities.
Win monthly Treewards
To reward your efforts, you will be able to win monthly prizes including extra trees planted in your name, charity donations and much more!
Monthly Subscriptions
Charlotte B.
Absolutely love it! Such a rewarding initiative to be a part of. I really feel like I can make a difference and I am learning so much along the way.
Jack R.
Couldn't be more happy with the service from Furthr. Highly transparent business which demonstrates clearly how your money is used.
Sarah B.
Such a cool concept! Love their monthly emails on my reforestation support and eco tips. Can't wait to see you guys plant millions of trees :)
Frequently Asked
If you have any question that you don't see answered below, please see our full Q&A or get in touch
Questions
Please have a look at our lifestyle questionnaire assumptions to understand how we calculate your footprint and what data sources we use. These are regularly updated as more recent data is released year-on-year.
We use the latest available data from the Hot or Cool institute (HoCI). The HoCI has estimated the UK’s lifestyle carbon footprint per person as 8.5 tCO2e/capita. This translates into a total carbon footprint per person of 11.8 tCO2e/capita once emissions for public services - national services and infrastructure such as hospitals and the military - are included (HoCI, 2021).
The average annual footprint for a UK individual is 11.8 tonnes, which we divide by 12 to get our monthly data: 0.983 tCO2e/person.
We currently use UK average data as a reference, but are working to localise our results and to provide local recommendations.
Please do not hesitate to get in touch if you would like us to adjust your personal footprint to reflect any specific measures you are taking to reduce your emissions.
We fund highest-quality carbon offsets across clean energy, reforestation and - occasionally - chemical carbon capture.
Clean Energy Offsets:
These projects focus on scaling up clean energy solutions around the globe, whilst delivering monitored social impact benefits. Classic examples here are small-scale hydro, small-scale solar, clean cookstove distribution & safe water access.
Nature-based Reforestation Offsets:
We fund selected reforestation offsets around the globe as well. These projects plant new protected trees across degraded land, with offsets being issued once the trees start to sequester carbon.
Tech-based Carbon Capture Offsets:
We also support - occasionally, but increasingly - some innovative carbon capture solutions. These solutions extract CO2 from human-made processes before storing it into specific facilities. Largely, these solutions come with a massive price tag which means that we tend to fund them only with particularly engaged business clients. As time passes, we will start to bring these into our core carbon portfolios - as is made necessary by the Oxford Principles for Net Zero aligned Carbon Offsetting.
We currently work with veritree for the reforestation projects supported by our platform users. Veritree works with local planting organisations around the world to contribute to restorative action in their local communities. Local planters are equipped with mobile devices for on-the-ground monitoring, reporting and verification, safeguarding the projects while creating jobs and incentives for long-term success.
Veritree collects data and evidence throughout the restoration process, including impacts to biodiversity, socio-economic impacts, and long-term restoration efforts through the use of sensors, geospatial data layers, in-field cameras, and bioacoustic monitors. Once verified, the impact data is published on a public blockchain, ensuring traceability, transparency, and data integrity by preventing double counting.
The long-term protection of the forests we plant is of the utmost importance to us. Veritree goes beyond simply allocating funding for tree planting. They work closely with local communities to ensure the long-term success and value newly planted forests bring to their families and ecosystem.
Through education and by involving their partners on the ground in the monitoring and reporting process, they find that local communities quickly develop a deep sense of ownership and pride over their trees, leading to effective management over the long-term, keeping forests not just alive, but thriving. For more information: https://www.veritree.com/faq
However, it is important to note that, as we are planting natural organisms in high volume, it is impossible to protect every tree from succumbing to illness, else getting eaten by local wildlife, else getting illegally chopped down, etc. At the end of the day, we and our partners try our best, with the resources we have, including independent audits, to ensure the forests planted are safeguarded in the long term.
Furthr will only ever work with organisations who put priority on tracking the planting, growth and survivorship of the trees planted. It is as important to us - and to them - as it is to yourself.
Veritree Verification Process
Veritree’s verification and tracking system is currently set up with 3 levels of verification, starting on the ground and ending with a final internal audit:
Level 1 – The first level of verification is complete once planters have submitted their planting form, activities, and applicable evidence through veritree’s Collect App. Field evidence collected here includes planting photos, eDNA sampling, bio-acoustic monitoring, etc.
Level 2 - During the second level of verification, planting site management (leads and supervisors) checks the data and information submitted via a planting site review and data check. This level also reviews and ensures all Planting Session info has been submitted and correct. This includes: GPS coordinates, # of planters, # of trees, and the tree species breakdown.
Level 3 - The third and final level of verification is conducted by veritree. At this stage, all submitted data and evidence is analyzed by their internal machine-learning algorithms to check for accuracy.
Each Planting Session must successfully complete each level before it can proceed to the next, and all three levels must be passed before its trees are available in the Partner Portal.
Survivability checks are performed at 6, 12, 24 and 36 months intervals. These sessions and reports are tokenized and recorded on the blockchain for permanence and transparency, and are visible on Furthr’s internal Corporate Partner Portal.
The trees types planted will vary depending on the type of project - ie. agroforestry, mangroves, kelp, etc. Veritree do not support monoculture reforestation, and while each site does plant native species the majority of the time, some sites like agroforestry projects may not necessarily have all native species. For some projects, especially the most deserted ones, non-native species are occasionally planted to encourage longer-term growth of native species.
Veritree work with local planting partners who have a deep-rooted understanding of the local terrain and of the challenges faced by their communities. They work with these planting partners and use their first-hand knowledge of the area to develop solutions to address the drivers of degradation. That way, veritree provide sustainable, long-term plans, rather than simple band-aid solutions.