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About Us

At Lezada, we put a strong emphasis on simplicity, quality and usefulness of fashion products over other factors. Our fashion items never get outdated. They are not short-lived as normal fashion clothes.

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Projects & Verification

Projects
& Verification

Furthr funds some of the world's highest-standard carbon prevention and reforestation projects. Our carbon prevention projects stop carbon emissions from entering our planet through renewable energy generation, whilst our reforestation projects plant trees on degraded lands.

Each tree planted & tonne of carbon prevented is certified by the best of the best in climate change action:


Project Verifications

Projects We're Currently Funding

We fund projects in developing countries, where we can verify that they would not exist without funding from initiatives like ours


SolarThermal

Jointly managed between Carbonbay & Nutech, this program distributes & promotes solar water heaters throughout India, enabling water to be heated directly from the Indian sun. Despite this clear benefit, the lower price of standard electric heating means that these solar-powered water heaters are still scarcely used. This is why Carbonbay & Nutech have joined forces to distribute these cleaner and more efficient solar panels across India, whilst simultaneously raising awareness & educating residents on household actions they can take more generally to save energy & combat the climate crisis.

Project Certification

Annual Carbon Prevented

140,000 tonnes

Fact File

Enables 60,000 more homes to heat their water directly from the sun each year
Cuts fossil-fuelled electricity usage by up to 30% for each home
Brings this direct sun-driven renewable energy source down to an affordable price
Starts the revolution to scale this simple solution across all of Asia

Why India?

  • With a population of over 1.3 billion, India has one of the largest energy demands on the planet
  • It's one of the sunniest places on the planet, with most of the nation seeing sun for 300 days a year
  • But 9/10 people still use fossil-fuelled electricity to heat their water

More than 90% of Madagascar’s original forests have been destroyed, displacing entire animal species and taking away the ability for locals to farm sustainably. To help restore the much-needed bio-harmony on the island, Furthr has joined up with world-renowned tree planting charity Eden Reforestation Projects to plant trees across multiple mangroves in the north-west of the island. Mangrove forests are essential ecosystems, serving as an anchor for the soil and coastline, whilst preventing erosion and creating a barrier between oceans and land.

Project Partnership

Furthr 2021 Tree Target

4000

Fact File

30 separate planting sites reforestation projects in the north of the island
Provides habitat for local wildlife
Generates local employment for those living in extreme poverty

Project Locations

Sidrap Arial Photo

Located in the Sidrap region of South Sulawesi, this project is the first ever wind farm to provide clean energy to Indonesia's national power grid. Not only does this mark an incredible milestone in a country that is notoriously dependent on fossil-fuelled energy sources such as coal, but the scale of this farm's output is vast, with enough clean energy to power around 70,000 homes each year. As a plus, the project also creates jobs within both project development & construction, with most being filled by the local citizens from the region. No wonder it was inaugurated by the president! Sidrap's carbon prevention is verified by Gold Standard.

Project Certification

Annual Carbon Prevented

141,000 tonnes

Fact File

Indonesia's 1st National Grid-supplying wind farm!
Produces enough energy to power 70,000 houses cleanly each year
30 turbines with total capacity @ 75 MW
Employment Creation: 35 jobs with equal pay opportunities

Why Indonesia?

  • 60% of Indonesia's power comes from carbon-intensive coal
  • If just half of Indoneisia's wind energy potential was captured, it would power the whole nation
  • Funding is needed to cut the price of wind energy vs Indonesia's extensive coal supply

In partnership with Eden Reforestation Projects, Furthr is planting trees across two distinct regions of Kenya: the Great Rift Valley and the Northern Coast. Within the Great Rift Valley, we are planting afromontane within the Kijabe forest, and along the Northern Coast, we are planting mangrove and coastal forest tree species.

Project Partnership

Furthr 2021 Tree Target

4000

Fact File

5 tree planting sites across 2 regions
Provides habitat for local wildlife
Generates local employment for those living in extreme poverty

Project Locations

Jodhpur Wind Farm

Developed by Hindustan Zinc (HZL), this wind project is based in Jodhpur, Rajasthan and is purposed to generate ongoing electrical energy for distribution into India's national grid, thus helping wind energy on its journey to becoming a commercially viable energy source in India. Certified for its carbon prevention by both the WWF’s Gold Standard and UN’s Clean Development Mechanism, it prevents just under 15,000 Tonnes of carbon emissions annually.

Project Certification

Annual Carbon Prevented

14,000 tonnes

Fact File

Total electircal capacity @ 9MW
6 separate turbines
Generates local employment for construction & operation

Why India?

  • With a population of over 1.3 billion, India has one of the largest energy demands on the planet
  • Around 45% of India's power currently comes from carbon-intensive coal
  • Providing financial support for for wind energy projects like this help wind energy to become a widely-used energy source in India

This Eastern African country is home to 20 globally threatened bird species, and over 200 endemic mammal species. With over 45% of the population living beneath the poverty line, the population relies heavily on its natural resources and forests for survival. In partnership with Eden Reforestation Proejcts, we are planting trees across multiple in-land and mangrove sites in the south of the country, creating local opportunity employment and restoring habitats for key endangered wildlife

Project Partnership

Furthr 2021 Tree Target

4000

Fact File

6 tree planting sites
Providing long-term habitat for local endangered wildlife
Generates local employment for those living in extreme poverty

Project Locations

United Nations & Gold Standard Verifications

Way back at the turn of the millenium, the UN developed a system called the Clean Development Mechanism (CDM), which enables the purchase of Certified Emission Reductions (CERs). A CER is a certificate issued by the UN's CDM, with each CER certifying the prevention of one Tonne of equivalent carbon emissions. Every project we choose sits under the CDM and every Tonne of carbon we offset is certified by a UN CER.

The UN's CDM Projects have offset over 2 billion Tonnes of CO2 in 2020 so far - that's more than Russia's total emissions in 2018!

Gold Standard was founded back in 2003 by WWF to ensure that any CDM projects contains the highest levels of environmental integrity and reduction efficiency. Now nearly two decades old, they are regarded as one of the world's leading authorities in the fight against climate change, having propped up over 1400 projects in 80 countries. What Gold Standard adds to the projects is a rigorous selection process for the projects it certifies along with thorough monitoring of every outcome that a project initially pledges when it is planned.

Certification Requirements

Projects must be able to be monitored to ensure they are producing as much clean energy as they agreed
Projects must involve consultation with local communities and follow Gender-sensitive guidelines
Projects must be below Gold Standard’s risk threshold (e.g. large-scale hydropower projects could be a big no-no)
Projects must meet a minimum of 3 of the UN's Sustainable Development Goals
Projects must meet Gold Standard's set of social and environmental safeguards
Projects must prove that they are additional and wouldn’t be able to take place without this sort of funding

Most importantly, a project will only become certified when Gold Standard can independently approve, through a plethora of assessments, that the project can consistently meet their requirements ongoing. If you’d like to read more around Gold Standard and their project certification process, please find their resources here

Individual vs Group Impact

Our overarching goal on each of our projects is to secure the highest level of collective carbon emission prevention possible. In fact, this is exactly why our initiative is here in the first place!

For this very reason, we pick out projects where you can clearly understand your own individual contribution. This happens through our personalised metrics, where we also translate the emissions prevented into something you can relate to.

Our core belief is that our collective impact is driven by our individual engagement.


Project funding where it's needed

For us, it's completely fundamental that we support projects in places where they are currently seen as an 'extra' and thus lack the right funding (this is known as 'additionality' in the climate community).

Without this type of funding, the projects we back could not take place. This is exactly why we focus our funding on projects in developing countries, where renewable projects are most commonly non-viable at the moment.

This additionality aspect is one of the key factors enabling us to be able to say that we’ve verifiably prevented carbon emissions, as we are able to confirm that the ofsetting could not have happened otherwise